Client Name: | VATire and Auto |
Type of Project: | Video Production and Editing |
Project Goal: | Employee Onboarding |
Tools Used: | Sony 4ks and Adobe Premiere |
Crew: | Jim Folliard |
Date of project: | Summer 2018 |
Location: | Northern Virginia |
Price Range: | $5,000 - $10,000 |
Results: | Increased Employee Onboarding Efficiency |
Train Faster
Hiring new employees is an expensive process. It takes a long time to teach someone the company values that have made your business successful. And while you're bringing them up to speed you're losing hours of productivity. So it makes sense to make training as quick as process as possible right? That's where video comes in. Most people are visual learners anyway, and with one video, you can ensure that all your new employees receive consistent training every time. Sounds like a much better way to handle onboarding right?
VATire Knows How To Use Video
Virginia Tire and Auto is one of our favorite clients. They understand the important place video holds in running a successful business. They've consistently come up with fun concepts to market themselves and their culture, such as the video we featured in this case study, but they realized video can be used in other ways than to just market their business. It is also a handy tool to make your business more efficient. And that's always a useful goal to attempt to achieve.
Simple Shoots Pay Dividends
Making a video such as this is much simpler than you may think. We brought our cameras, lights, and microphones out to Virginia Tire and Auto's location in Loudon, Virginia and set up for the day to grab all of the shots on our list. When you work with Gearshift, you can feel confident you're in the hands of pros. We got all the shots we needed in one day and took our film to the editing room. This video has a few unique style elements to it that make for the fun but informative style of the video. This way it is much more engaging to your incoming hires and thus more effective at communicating the information you'd like to get through.
If you'd like to learn more about what top notch video can do for your business, please download my free report, Nine Nifty Tips for Effective Video Tips.